TwinQ: the key to your target group/yourself
The name TwinQ represents the twinkle in your eyes that appears the moment you see, hear or feel something that touches, excites or inspires you.. A twinkle that in most cases can’ t even be explained or rationalized. It’ s just there, an expression of pureness, authenticity, deep contact, something that touches you deep inside. A twinkle that says more than a thousand words.
And that’s exactly where my passion and strength lies:uncovering whats going on deep inside the hearts of young and old and translate this into tangible insight, advice & inspiration that you can implement right away! Whether it’s about questions concerning children & youth, personal development or marketing, for me it’s about the same underlying principle.
My dream is that everyone has the opportunity to be the best version of themselves and not a twisted version like (we believe) others want us to be. I firmly believe that when we tap into everyone’s full potential, everyone’s unique passions and talents, we collectively are able to make this world a better place. For now and later. Together and everyone contributing in their own unique way.
That’s why I support people and brands/marketing propositionsin finding their unique essence and strengthand offer insights and inspiration to understand, reach, support and motivate the children and young people of today. In doing so, I look at both conscious and unconscious signals that people use to communicate. After all, a human being is more than a Dr. Spock who is completely controlled by his ratio…
A team of passionate and experienced experts
TwinQ is the passion and dream of Angela Weghorst. By working together with a powerful team of passionate and experienced experts, I have created a flexible network that allows me to tackle any question or challenge. And the biggest challenge we set ourselves is to make the world a better place for our children and young people (and ourselves, of course ; ) … A challenge we try to contribute to with every project. How big or small that may be. Because everyone deserves the best, right?
“At first, there were some doubts amongst the editorial staff about ‘a research’, but by the end of it they were eager to get started, to implement all the new insights. The report was a real godsend. With every edition of ‘Stoer!’, this practical guide is consulted again.”
Sandra Kers – ZPress Young
“Angela is the best consumer insight consultant I know. She flawlessly combines consumer insight consultancy, brand positioning/development and marketing strategy. A perfect addition to any innovation team.”
Philippe – General manager design agency
“Angela could not have come up with a more suitable name for her company. If anyone is capable of evoking the twinkle in a client’s eye, it’s Angela.”
Wim Jurg – Merkontwikkeling
“Angela knows how to strike the right chord with people and sees everyone’s strength. She guides you in an enthusiastic way to discover yourself. She has passion for her profession and with her open mind and loving attitude she gets everyone on board. I myself have been able to participate in her program and I have gained a lot from it! I appreciated the context of following the sessions with others, because it is very special to see the other participants grow as well!”
Roos –Lecturer HAS University of Applied Sciences
“Angela is a professional coach, who provides you with useful tools that you can apply both privately and professionally. When you want to develop yourself on a personal level she is able to ask you the right questions. Through proper reflection she will lead you to your goals. And that’s what she did with me by making me recognize my challenges and pitfalls, among other things. Moreover, she is a great and beautiful person.”
Ellis –Account Director
“TwinQ has conducted several qualitative surveys amongst children for Plus, each time looking for ‘winning’ loyalty campaigns. We were very impressed by the enormous flexibility and service orientation of this agency. For example, the insights obtained during the project were immediately translated into optimized concepts. As a result, we found a number of winning concepts.”
Mireille Verberkt – Manager Loyaliteit, Plus Retail
“Angela has conducted an elevator pitch training – as part of the project on short supply chains – where the participants were challenged to put their deeper personal/company story central in preparation for a pitch to local market participants. Participants look back on a very successful and special evening!”
Albert de Hollander – Owner Local Fruit Consultancy
Three areas of expertise
Personal & intuitive development
Would you like to grow and develop on a personal and/or intuitive level?
Positioning & strategy
Looking for the hot button to strike the heart of your target group and trigger them to take action?
The children & youth of today
Looking for insights & inspiration to truly understand, motivate and connect with 5-25 year olds?
Why TwinQ: insights & inspiration
Both myself and the dedicated TwinQ team are doing what our heart desires. This does not only make us happy, it also allows us to do exactly where our strengths lies. In the research underlying my book ‘Anders’, I discovered that the things you love to do are the very things you are good at!
I’m known for always taking that extra mile in order to provide more than just insight. I will not be satisfied until I can offer a clear overview as well as striking the core, the essence. Because right in that core, that essence, lies the answer for real change and growth. And I’m proud to have contributed to countless successful market introductions and personal transformations.
The real story of generation Zenz, the 5- to 25 year olds of today
Are children and youngsters nowadays actually more spoiled, hard-to-handle and only thriving whilst online? Is there actually an explosion of children with ADHD, ADD, autism, high sensitivity, etc.? read more.
"For anyone who is involved with or interested in young people, for anyone who is interested in the world of today and tomorrow, this book is more than worth reading."
"I am touched by this profound and powerful plea to look past the expectations, labels, norms and masks so we can once again see and embrace the uniqueness of our children and youth. It provides me as a teacher and parent a complete and clear understanding of today's generation, parenting...and ultimately myself."
Karin van de Vegte
Elementary school teacher, ECHA giftedness specialist
"An absolute must read if you are involved with children and young people, both in your work and private life! The book shows you how to look at them differently and guides you in how to support them in becoming, as Angela puts it, "the best version of themselves."
Mary van Hoek-Hendriks
Lecturer Food Innovation HAS University of Applied Sciences
"Weghorst describes in an accurate, detailed way the results of her profound research..." "She does this in a way that touches you. It's not a dry, scholarly book, but a book that is alive."
Willem van Hartskamp
Want to know what I can do for you/your organization? Or looking for more information?
Call or mail me. I'd be happy to tell you more. In addition to the offerings on this website, I am happy to share my insights through lectures/inspiration sessions and my blogs on various platforms.
TwinQ is certified in accordance with the quality code for educational institutions for short professional education. Short-term vocational education is understood to mean all training aimed at enabling people to function (better) in a (future) job.
Due to its registration in the CRKBO register, TwinQ has a VAT exemption for all personal development sessions, workshops and trainings. In addition, most companies have a budget for training and/or personal development. The advantage of this registration is that clients can rest assured that TwinQ meets the quality requirements for short professional education. More information can be found on the website of CRKBO